Sunday, January 18, 2009

Yes We (Coke) Can!

We were kept awake last night by the wind, which blew the window open and sent a noisy drinks can scampering with a mad gaiety across the road and back, over and over again. Ben's mama and sister had wisely opted for a hotel, so when they came round this morning full of the joys of life and quiet hotel rooms we told them our woes.

"It was a Coke can!" I told them joyously, always one to keep a theme going.
"How can you possibly know that?" asked Ben's brother Jack. "I bet it was a beer can."

I was about to admit that yes, knowing the BelgyBums it probably was an errant beer can, when Ben's mama chipped in sagely.

"Of course it was a Coke can, Jack. Otherwise it wouldn't be relevant."

The title of this post was inspired by an inspirational marketing move by one of the Belgian shops that we walked past yesterday. They have a big sign in the window saying simply: Soldes! (Sale!) YES WE CAN!

Good old Obama, still working tirelessly to shift cut price clothes across Europe.

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